Home Health Testing Made Easy

Home Health Testing Made Easy

Design Research, UX Design, Conceptual UI, Product Design, Production Design

EverlyWell is a digital health platform that provides at-home health tests and lab results. Tests includes metabolism, food sensitivity, cardiovascular, inflammation, cholesterol and lipids, sleep and stress, and many more. EverlyWell ships the kit to your home, you send your sample to an EverlyWell lab, and you receive your clear results online.

Everlywell needed to launch a responsive website with an updated look and also improve their conversion funnel. The challenge was to complete everything on a very tight deadline. The goal for the redesign was to drive awareness, reach, and conversions through an easy-to-navigate design.

High-fidelity wireframes

EverlyWell already had strong branding in place so it was just a matter of making sure to balance the updated redesign without straying too much from their core look and feel.

Homepage now focuses more on Product Offerings and clear Calls to Action
Products Page uses a tabbed layout to segment individual test categories for easier navigation
The new EverlyWell website is a testament to their brand's authenticity and credibility, The site structure and straightforward navigation facilitate a smooth journey through all of the companies Product Offerings. Since then, EverlyWell has gone on to secure a $1 million deal on the hit show Shark Tank.

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